Renault is the undisputed leader in light commercial vehicle sales across Europe, however in the UK the brand is up against the immensely popular Ford Transit.
The Ford Transit and Ford Transit Custom were the best-selling commercial vehicles in Britain last year and the Ford product has been at the top of the sales charts in the UK for an incredible 50 years.
But Renault Commercial Vehicles, which achieved record UK sales last year after a 40% jump in deliveries, believe they can make more inroads against Ford and have just announced they intend to have a strong presence at next month’s Commercial Vehicle Show 2016 in Birmingham.
Renault will showcase 11 vehicles and use the themes of Design, Technology and Conversions to demonstrate the many attributes of its LCV range.
James Boyer, Marketing Director, Groupe Renault UK and Ireland, telling Behind the Wheel Commercial Vehicle News that the UK is a market that is full of opportunity for his brand.
“We’re delighted to once again have a strong presence at the Commercial Vehicle Show and it comes at an incredibly exciting time for everyone with an interest in Renault LCV models as our range is more popular and versatile than it’s ever been.
“With thousands set to visit the Commercial Vehicle Show, it presents the perfect opportunity to introduce our existing and new customers to our very latest vehicle developments and also the class-leading after-sales support that we are striving to provide business users with.”
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