Ford continues LCV dominance in Europe

2016 sales data shows Ford still the brand to beat in LCV race

Ford has continued to lead the pack in the Light Commercial Vehicle (LCV) market across Europe.

Ford continues LCV dominance in Europe
Ford Ranger

Sales data for the first half of 2016 shows Ford managed to take 13% of total LCV sales across Europe in the six-month period.

Ford managed to increase LCV sales in Europe across the first half of 2016 by an impressive 17%.

In total, Ford delivered a total of 162,500 vehicles in the 22 European nations and that equated to that healthy market share of 13%, up 0.6% on the same period on 2015.

Leading the increased demand was the Ford Transit and the Ford Ranger.

Sales of the Ranger pickup/ute increased by 39% in the first half to record its best start to a year since it was launched in 1998.

While Transit sales rose 20% year-over-year and retained its position as the No.1 selling nameplate in the combined 1-tonne and 2-tonne CV segment.

The results were described by Ford of Europe as their best LCV result in Europe since 1993.



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